Rapid MVP Development
Get your product to market in weeks, not months. Perfect for validating your idea and attracting investors.
Startup Accelerator
Equity-Based Development
Build your product without upfront costs. We take equity in exchange for development services.
In Depth
The most valuable startups are often built by founders who have a transformative idea but not yet the cash to pay market rates for senior engineering talent. Our Equity-Based Development model makes it possible to build a high-quality product now and compensate us as the company grows, aligning our incentives directly with yours.
We evaluate equity partnerships with the same rigour a seed investor would apply: market size, founder background, problem-solution fit, and early traction signals. Not every request is the right fit, and we will tell you honestly if we think a cash engagement is more appropriate. When we say yes to an equity partnership, we are genuinely committed to the company's success.
The equity agreement covers scope, milestones, vesting schedule, IP ownership, exit provisions, and our role during and after development. Everything is documented in plain language and reviewed by both parties before we write a line of code. There are no ambiguities that become conflicts during a due-diligence process.
Beyond code, equity partners get our strategic input: positioning, technology choices, hiring plan, and introductions to relevant investors and accelerator programmes. We function as technical co-founders, not contractors who happen to hold equity—and that distinction shows up in the quality of the output.
Key Features
- No upfront payment
- Shared success model
- Long-term partnership
- Flexible terms
Who Is It For?
- Technical first-time founders who have strong domain expertise but need a senior engineering partner to build the core product while they focus on customers and distribution
- Startups that have raised a small friends-and-family round and need to stretch it further by partially deferring development costs until the next milestone
- Scale-up candidates in industries we understand well—food tech, logistics, marketplace models—where our sector knowledge adds strategic value beyond the code
- Founders who want a technical co-founder relationship but are not ready to give up a co-founder equity stake to an individual; a structured equity agreement with a team is often a better fit
- Companies building proprietary technology that will be a core moat in their business, where they want the development team to have long-term skin in the game
Aligned Incentives
When we hold equity, your success is our success in a literal sense. This alignment produces better decisions at every stage: we push back on scope that would slow the company down and advocate for quality that protects long-term value.
Full Partnership Mindset
Equity partners receive our strategic perspective on product direction, go-to-market positioning, and investor narrative—not just engineering execution. We have seen what works at the early stage across many companies.
Transparent Agreement
Scope, milestones, vesting, IP assignment, and exit provisions are defined clearly in writing before work begins. Both parties understand exactly what success looks like and what happens if circumstances change.
Investment-Grade Build Quality
Code written under an equity arrangement receives the same quality standards as any other project—because it will be scrutinised during due diligence. Technical debt does not hide when acquirers review the codebase.
Investor Network Access
Our equity portfolio gives us relationships with early-stage investors who trust our technical judgement. When the time is right, we can make introductions that accelerate your fundraising process.
How We Work
01
Idea Validation
We clarify problem-solution fit and target audience.
02
MVP Design
We define minimum feature set and user flows.
03
Rapid Development
Working product delivered in 2-4 week sprints.
04
Launch & Growth
User testing, iteration and investor readiness.
Related Services
Startup Acceleration Program
Complete package: MVP + Mentorship + Technical Advisory. Everything you need to launch successfully.
Rapid Prototyping
Test your concept quickly with interactive prototypes. Perfect for user validation and investor demos.
Let's start your project
Let's plan the right solution together. Reach out for a free discovery call.